Last week we chose to disrupt for a while the now dystopian normality of the neighbourhood of the Exarcheia. The tourist industry is stepping on our bodies, displacing the local population, the poorer classes, the immigrant(s), grabbing more space from the hands of the antagonistic movement. A very important example of the ruthless march of capital into the neighborhood is the real estate firm, Homm.
This Greek company manages, buys, sells, rents apartments, villas and all kinds of properties in Athens, Mykonos, Evia and other areas. By browsing their site, one can see the luxury apartments they manage in “run-down” areas such as Patissia, but also in classic neighborhoods where gentrification has been completed such as Koukaki. Exarcheia seems to be their preferred neighborhood as they operate many properties such as luxury apartments and airbnb. Many of these are being targeted in protests in Exarchia. In fact, one can distinguish them by the paint people throw on their facades and the slogans they write.
The company has 135 properties on booking.gr and its offices are located at 83 Poseidonos Street in Glyfada. It is neither the first nor the last company that camps and does business in Exarcheia, but it is a main agent of gentrification that, despite the hostile climate it receives, insists on expanding more and more, opening more properties. We will not tolerate another one of them making fun of us right in our faces, investing at our expense, selling alternativeism, head-butting the struggles and the history of the movements in the region. Continue reading “Athens, Greece: Responsibility claim for attack on ‘airbnb StrefiHomm’ in Exarcheia”